Innovation Navigation
3/29/16 - Designing Lego Toys; Disruption

Host Dave Robertson is joined first by Dave Psiaki, Senior Designer for the LEGO Group. Piece by Piece and set by set, hear the incredible process for developing and designing LEGO toys. Plus as the designer of the LEGO Ferrari F40 set, Mike explains how two brands can effectively collaborate to develop one product.

In the second half of the show Dave talks to Joshua Gans, Professor of Strategic Management at the University of Toronto and author of "The Disruption Dilemma," who explains how companies can successfully manage the different types of disruption.

Direct download: 3-29-16_-_Designing_Lego_Toys_Disruption-InnoNavi_MP3.mp3
Category:Innovation Management -- posted at: 4:00am EDT